Pulse Research is a boutique Qualitative Market
Research House established in Sydney in 1997.
As fast data becomes relied upon more and more, are you struggling with a lack of certainty around what your consumer really thinks and feels about your brand vs your competitors?
We Create Understanding.
3 decades of specialist qualitative research experience.
In today’s, increasingly data driven research world, you are at risk of losing an understanding of the organic, human-driven, motivations that data often masks.
We can show you how a true understanding of consumers can bring clarity to your business
AND IGNITE BRAND GROWTH FOR YOU
At Pulse Research we believe getting a deep understanding of the consumer’s emotional connection with categories and brands is the key to creating opportunities and
IGNITING BRAND GROWTH.
Do you really Know?
More than ever, in the current business climate, you need solid consumer understanding to back your marketing decisions.When you’re investing your precious marketing dollar you need to invest it wisely without a deep consumer understanding are you just guessing?
Explore What Our Clients Say
Danielle Drew is genuinely fantastic to work with, incredibly experienced and completely trusted as a researcher for our qualitative work and we have engaged her many times in the past, across a wide range of projects. Immediately warm, open and perhaps most importantly, not leading - Danielle is able to...AUSTRALIAN PORK
Pulse Research was awarded PepsiCo Snacks Agency of The Year in 2015 due to their outstanding contribution to the growth of our brands. They are a valued partner in our creative development process, and work with us and our agency partners to clarify creative territories and ultimately to refine scripts....PEPSICO AUSTRALIA AND NEW ZEALAND
I have worked with Danielle for 25 plus years on numerous FMCG client accounts and she is an outstanding qualitative researcher. She is unique in the Australian and New Zealand markets as being one of the most depth qualitative researchers in the industry with the unique ability to translate consumer research...SARAH BROWN & ASSOCIATES